Caley McDowall

Caley McDowall is a transport planner with over 20 years’ transport experience; 17 of which have been in transport consultancy.  For most of her career, she has focussed on the promotion of active and sustainable travel choices; encouraging more people to walk, wheel, cycle and use public transport more often.

She is a leading expert in transport behavioural change and social marketing. Much of her work has involved engagement and research with local communities. She is project manager for Jacobs’ zebra crossing research project, and has led much of the engagement work required, giving her unique insight into the views and experiences of disabled people when using zebra crossings.